Video Advocacy - It's Easier than it Looks
Georgetown Center for Children and Families13 April 2012 - Original Source
By Adam Searing, North Carolina Justice Center
Recently my colleague Adam Linker and I had the opportunity from our friends here at the Georgetown Center for Children and Families and Atlantic Philanthropies to leave the North Carolina Justice Center and travel to other state capitols around the country. Packing our bags and braving airport security lines, we visited several state collaborations of organizations working on improving the health and well-being of children.
Our mission in going to Mississippi, Texas, New Mexico and Florida was threefold: First, bring the excitement and experience we have creating and using short video clips to our fellow advocacy organizations. Second, show how easy it is to use basic video and editing equipment. Third, have a conversation in each state how this powerful tool can compliment all the other hard work child and family advocates do every day. As we traveled however, our mission expanded. We hadn't realized how much we would learn from our fellow advocates and how other organizations' work would be so relevant to our own efforts here in North Carolina.
This made our trips around the country an enormous privilege that extended well beyond the welcome break from our regular profession of health care advocacy that turning into self-appointed video experts for a few days provides. Across the country at the New Mexico Center on Law and Poverty we learned how quick "person-on-the-street" interviews turned up large numbers of compelling stories of New Mexicans' reliance on Medicaid for family health coverage and what happens when that coverage goes away - a technique that went well beyond our own story collection efforts. At Texans Care for Children we saw how different groups working together for children could more easily speak with one voice through using video to highlight their success.
Over at the Mississippi Center for Justice advocates showed us how they were already using colorful animated charts to bring home the enormous effects extreme poverty combined with hurricane-driven devastation have had on the